The "Tru Blood" synthetic blood beverage ads I saw around New York City in 2008 were a pleasingly prankish campaign for the then-new show. I like media that puts a little faith in people to figure it out and look things up. In true fiction-conquers-reality fashion, however, the beverage from the show will soon be in your local store. It won't be synthetic blood, which is sad for wanna-be vampires but good for those of us with taste buds and a gag reflex. From the site:
...Enliven yourself with this uniquely carbonated, slightly tart, lightly sweet blood orange drink.